For the D&AD Pantone Design Competition 2015, I chose to create a design for the city Berlin, Germany. The project included a new corporate identity for the city that could be sold as a new and attractive merchandise. Consisting of colourful squares, the design is based on the colours that surround the area or object that it visualizes, which are mostly popular and creative tourist attractions. In addition the design enhances the city in an attractive way. I strived to make it as visually attractive as possible, making it appeal to designers, tourists and citizen of Berlin.


Created during my BA (hons) Graphic Communication of the University of Northampton.